You might have seen women wearing different kinds of clothes in movies while working out in a gym or while running a marathon. Earlier we used to see women in professional sports set up wearing such body-fit and comfortable clothes right?
Now if you look at the market for women’s sports clothes, anyone can easily find such clothes even at their nearby shops. We will say in the last few decades, the intersection of fashion and fitness has become a significant trend in the world of activewear.
Gone are the days when workout clothes only used to be functional; today, they are designed to be both stylish and comfortable. That means you can go out in style for your gym, yoga, or any workout session.
The evolution of fashion has also impacted the fitness world due to activewear being so in trend and loved by people all across the globe. With time the boundaries between activewear and everyday fashion continue to blur.
To explain this intersection that has become a driving force in the world of wellness, that has also been empowering individuals to approach their fitness journeys with a renewed sense of purpose, passion, and self-assurance.
Read the following article till the end to know all about how this journey of sports clothes that we call “Athleisure” evolved. While you read you will also understand the relation between fashion and fitness and how it encourages individuals.
The Rise of Athleisure: How It All Begins
Let’s go back to the flashback: the story of the athleisure trend started as early as 1979 when the term “athleisure” was first used in an issue of Nation’s Business to describe clothing and shoes designed for people who wanted to look athletic.
However, the athleisure movement found its footing in the early 2000s, shortly after the founding of Lululemon in 1997. Lululemon is quite a popular brand to date when it comes to sports clothes, especially for women.
Lululemon revolutionized the fashion industry by offering stylish twists on traditional workout clothes, such as yoga pants, sports bras, leggings, and crop tops. This blurred the lines between activewear and everyday fashion, making workout wear acceptable to wear outside of the gym.
Athleisure wear combines the comfort and functionality of athletic apparel with the style and sophistication of regular clothing. So much so that people liked to wear such comfortable and functional clothing in their daily lives also.
After the COVID-19 pandemic in 2020, we will say the market of Athleisure picked its pace as every individual was working from home. As for almost all working professionals, their home was their work and work-out place. Hence they found their comfort and fitness in Athleisure.
Today, athleisure has become a dominant force in the fashion industry, with the global sustainable athleisure market size expected to reach $117.4 billion by 2027, growing at a CAGR of 5% from 2020 to 2027.
The athleisure trend has revolutionized the fashion industry by blurring the lines between activewear and everyday clothing. Athleisure wear combines the comfort and functionality of athletic wear with the style and sophistication of fashion clothing, making it a staple in modern wardrobes.
Brands are now launching sports clothes in comfortable, breathable, and functional fabric incorporating fashion-forward designs. That’s how athleisure wear has become a fashion statement that can be worn both in and out of the gym.
The athleisure trend has also influenced the creation of other fashion items that prioritize utility and style equally. For example, athletic bags, headbands, running accessories for women, and sports watches have become popular accessories that complement the athleisure aesthetic.
Benefits Athleisure: Comfy Clothes for Busy
Think about the time when there were no sports clothes for your gym and normal workout sessions. People used to wear baggy sweat clothes for their comfort but they used to restrict your body and workout session right? But now it’s all about comfy clothes that look good too.
So far you learned about the evolution of Athleisure under this section and read about their benefits. This way you will understand why they are so popular in the world of sports clothes. So let’s get started;
- Athleisure gives you coziness with comfort: Athleisure is generally made from soft, breathable fabrics. As said before Athleisure has become everyday wear for people, it is a must to have quality Athleisure that can make you feel amazing all day long.
- You Can Try The Mix and Match Fashion Hack: In this era, Athleisure isn’t just basic sports clothes or just for workouts anymore. You can wear your favorite leggings with a cute tank top while you are going for errands. You can also pair your sweatpants with an oversized pullover.
- Athleisure Gives Your Confidence: Every person has their taste in fashion or style and Athleisure gives that liberty in their collection to everyone. These clothes are designed in a way that can give you comfort with good flattering styles. It comes in all sizes for every body type, which makes even the plus size people stay in trend and be fashionable. This gives people the confidence to go to a public setting gym and do their workout with others while feeling motivated for their fitness goals.
- Athleisure Are Made To Sustain and Last: Athleisure are made with the best quality of fabric. As you all know in any physical activity, our body goes through multiple movements and stretches. Athleisure needs to bear all that, including the washes after every workout. That’s why it is of utmost importance to make them last long for everyday wear, saving you money in the long run.
So, ditch the stiff clothes and embrace athleisure! It’s comfortable, stylish, and perfect for your busy life.
Impact on Fashion Trends of Athleisure
The athleisure trend has had a profound impact on fashion trends, reshaping the way people dress and influencing the design and functionality of clothing. Athleisure wear, characterized by its fusion of athletic and leisurewear elements, has not only revolutionized the fashion industry but has also significantly influenced consumer preferences and expectations.
This trend has led to a shift towards clothing that prioritizes comfort, versatility, and style, blurring the lines between traditional sportswear and everyday fashion. Athleisure has introduced a new level of functionality and performance to everyday clothing, with features like moisture-wicking fabrics, stretch materials, and innovative designs that cater to the active lifestyle of modern consumers.
Additionally, athleisure has encouraged a more casual and relaxed approach to dressing, allowing individuals to seamlessly transition from workouts to daily activities without compromising on style. Overall, the impact of athleisure on fashion trends has been transformative, shaping the way people dress and highlighting the importance of comfort, functionality, and style in modern wardrobes.
Conclusion
In conclusion, fashionable workout gear like running accessories for women, men and women running gear, etc has become a significant trend in the world of activewear. We hope after reading this article you do understand how fashion and fitness interact with each other and how Athleisure plays a part in all these.
Due to the intersection of fashion and fitness, we now are blessed with the creation of high-quality, stylish, and functional activewear products. They are made for fashion-conscious consumers and target the general audience sitting in their homes.
Hence whether you are a fitness freak or simply looking for comfortable and stylish clothing, “Athleisure” from the sports clothes collection has fashionable workout gear for everyone. It offers a range of benefits that make it a worthwhile investment for anyone who leads an active lifestyle.